Panaji: The Department of Tourism has launched its new monsoon campaign, #GlowOnArrival, positioning Goa as India’s go-to destination for a feel-good monsoon experience. The campaign showcases Goa’s serene charm during the rainy season — from mist-covered hills and lush green landscapes to the calming sound of rain — creating the perfect atmosphere for rest and renewal.
Focusing on regenerative travel, the campaign promotes immersive experiences such as forest walks, heritage treks, Ayurvedic therapies, yoga retreats, and eco-friendly homestays. These offerings aim to attract travellers looking for deeper, more mindful getaways that focus on both physical and mental well-being.
