Tuesday 18 Jun 2024

Kilowott: Creating tailored digital solutions for businesses

BHARATI PAWASKAR | DECEMBER 26, 2023, 11:56 PM IST

Goa-based tech company Kilowott creates tailored digital solutions for businesses. This IT firm has a global footprint with 2000 project execution with the help of 200 employees and collaborating with various government, international agencies and Fortune 500 companies. 

Founded by three brothers, Aaron Fernandez, Judah Fernandez and Caleb Fernandez, the first generation entrepreneurs were motivated by a strong sense of entrepreneurship and an intense love for technology. They founded their own company via bootstrapping. Their first project, Kodework, was the foundation for other profitable businesses that eventually united under the Kilowott brand.

Based in Porvorim, Kilowott uses design elements such as CX, AR, VR and next-gen technologies such as analytics, AI, IoT to craft seamless digital interfaces and operations to positively impact customers’ business growth and profitability. 

“We offer consultancy and strategy services in customer journey mapping, customer experience process assessment and surveys consulting, assessment, roadmap ideation and modelling with use cases, brand positioning and go-to market strategy, brand identity development and concept design and prototyping,” said Aaron Fernandez, founder and a core member of the board of directors at Kilowott.

A growth hacker, full stack designer and marketer, Aaron has served as a UI/ UX designer in Norway, where he helped create digital experiences that are tailored to their customers' needs. His passion for creativity led him to build multiple ventures like cofounding NineStack, Fat Hamster, Creometric and Kodework. Judah Fernandez, co-founder mentions that technological advancements need to be ethically sound and sustainable. “The key to sustainable technologies lies in nurturing a collaborative landscape where ethical considerations and inclusive practices propel our technological evolution towards a greener, more equitable future,” says Judah.

“The journey of Kilowott began in 2014 when we brothers came together to launch our first company, Kodework. Over time, we united our various enterprises under a single banner, Kilowott,” shares Aaron who worked a part-time job distributing flyers during his summer break to earn extra money in 2002. Eventually, he sought his college mates' help to expand the distribution system and built an extensive clientele among Goan eateries, nightclubs over time.

Recalling that after this first entrepreneurial experience he headed to Norway for employment, Aaron, who has graduated in media/multimedia and digital communication, shares, “The media firm where I worked required design and development work. I suggested using India, a reputable centre for business process outsourcing (BPO) services, to outsource design solutions. That’s the story of how I got my first client.”

This marked the commencement of his entrepreneurial journey, leading to the establishment of Kodework, a website and e-commerce solution development firm in 2014. Facing challenges in setting up a dedicated team in Mumbai, the trio eventually relocated in Goa a year later, in 2015. In the subsequent years, the three brothers consolidated various enterprises under a unified banner – Kilowott which has partner deals in Norway, Holland, India, Switzerland and the US.

Caleb Fernandez, managing partner, creates strategic plans and makes sure everything runs well operationally. With a bachelor's degree in cost accounting, Caleb is responsible for managing the back-end operations of the firm, including finance, human resources, administration, taxation and legal. Caleb has held the CFO position at Kilowott.

Partner and co-founder of Kilowott, Judah Fernandez has bachelor’s degree in mechanical engineering. Leading the charge on revenue and company growth, Judah is current the CRO at Kilowott. Currently living in Norway, he manages the European and UK region for business development. 

Following a brief employment at Godrej's Goa production facility, he teamed up with his brothers to found Kodework, where he oversaw the team of programmers, while he ensured a fun work environment. All the companies were eventually consolidated into Kilowott.

Kilowott creates digital interfaces like website design, mobile apps, mobile games and wearable apps and also offer UI/UX development. We leverage design elements such as augmented reality, virtual reality, analytics, artificial intelligence and the Internet of Things (IoT) to craft digital interfaces. 

The company offers consultancy and strategy services in customer journey mapping, customer experience process assessment and surveys consulting, assessment, roadmap ideation and modelling with use cases, brand positioning and go-to market strategy, brand identity development and concept design and prototyping. All the strategies are custom-made based on real data analysis, down to the minutest detail generated through innovating coding.

A digital strategy, design and development agency, Kilowott builds interactive experiences and implements goal-oriented disruption by combining strategic vision, product innovation and design, emerging technologies and superior digital marketing. 

Some of its prominent clients include Craft, Bosch, Mazda, Netflix, Big Banyan, Paul JohnCaffeine and Nickelodeon. In Goa the company has worked with IFFI, Wendell Rodricks, FC Goa, Models Group, Titos and created the PinIt app for ActForGoa.

Kilowott has earned the Best Development Company in India by Clutch in 2022. It secured two awards at the Transform Awards Nordic 2022: a silver award for Best Naming and Brand Strategy and a bronze award for Best Use of Digital Property.  

It has received accolades for excellence in animation and IT at the Goa Technology Awards and got the ‘IT Company of the Year Award’ at the Business Goa Awards in 2021. Members of NASSCOM, the company has been honoured for excellence in animation and IT at the Goa Technology Association (GTA) awards in 2021 and is listed in AmbitionBox's 2023 list of the ‘Top 100 Companies to Work For’!

“Goa has a tremendous pool of untapped potential. Goans possess soft skills and the required language skills needed to advance in the modern market space. With time everyone has understood the importance of technology. Our services aim to empower businesses to navigate this competitive environment, providing them with the tools, expertise and strategic guidance required to thrive. Our long-term plan is to become a global tech powerhouse rooted in Goa,” concludes Aaron.


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