With reference to the article-cum-report titled ‘Tourism Turbulence: Goa Airfares Go Sky-High’ published in The Goan Everyday on Friday, 20th December 2024, it is ironic that ministers and politicians enjoy unlimited perks, which should be drastically reduced, while tourists face rising airfare costs. Goa relies heavily on income from both domestic and international tourists. It takes years to build customer loyalty but only moments to lose it.
Airlines must attract customers by offering loyalty points or discounts to regular flyers, encouraging them to continue flying. Additionally, transitioning to environmentally friendly hydrogen fuel, derived from water electrolysis, for jet and propeller planes could help lower ticket prices. The permanent abolition of airport taxes would further reduce costs for travellers.
Hotels should also play their part by offering regular customers good discounts and improved facilities. These combined efforts would make Goa more appealing to tourists and ensure they feel valued, paving the way for sustainable tourism growth.
