Panaji
HDFC Bank today announced its integrated, nationwide brand campaign, ‘.
The three-month long campaign delves into HDFC Bank’s products and offerings, from banking service, to loans, investments, one click payments and one click shopping, which are all digitally accessible to customers using mobile phones and the internet in order to save time, paperwork and needless hassles such as visiting bank branches. The theme of the campaign is that digital banking is enabling customer convenience as never before.
From conducting simple banking operations using a mobile phone to 10 second personal loan disbursal offers through Netbanking and wearable banking applications using the Apple iWatch, HDFC Bank has been consistently launching services that use the latest technologies to benefit its customers.
As of FY 2014-15, 63% of all transactions at HDFC Bank are conducted through digital channels.
