The wait is over. The greatest football tournament on earth, namely the 2026 FIFA World Cup finally gets underway on Friday in Mexico. A record 48 teams and millions of fans are expected across the US, Canada and Mexico for the first World Cup jointly hosted by three nations and the largest edition in the tournament's history. The FIFA World Cup is expected to be viewed by a record-breaking 6 billion viewers globally across all media, which represents nearly three quarters of the world's population. And because the tournament has expanded to 48 teams (up from 32 in 2022) it features a massive 104 matches. While the total tournament reach is projected to hit 6 billion, the final alone is expected to draw a live global audience between 1.5 to 2.6 billion viewers. This easily makes it the single most-watched live broadcast event on the planet. Over the coming weeks, the world's best nations will battle for glory, unforgettable moments will be created, new superstars will be discovered and one team will finally lift the most prestigious trophy in football. May the best team go to win the FIFA World Cup 2026!
